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Fill in and optimize accommodation content

Learn how to optimize your accommodation content for an attractive presentation in our booking system's Search & Book module.

The content you add to an accommodation is displayed in the search engine and helps guests make an informed booking decision. In this article, you'll learn how to complete the different tabs for the best results.

General content

All accommodation content can be managed via Settings > Accommodation settings > Accommodations by clicking Edit content for the relevant accommodation.

In the General tab, you can enter the basic information for your accommodation.

  • Title: Use a clear title that includes the accommodation type, the number of guests, and the accommodation number if applicable.

  • Meta title: The title displayed by search engines in search results and shown in the browser tab. For more information, see our article Set up and optimize meta titles.

  • Subtitle: Displayed in the accommodation overview. Use a short and engaging description.

  • Slug: The last part of the URL. This is generated automatically but can be edited manually.

  • Short description: Keep this between 10 and 25 words and highlight the main benefits of the accommodation.

  • Description: Give guests a complete overview of the accommodation. For more information, see our article Optimize accommodations descriptions.

Images

High-quality photos make an accommodation more attractive and increase the likelihood of a booking.

Keep the following recommendations in mind:

  • Use a sharp and attractive featured image.

  • Prefer images with a 3:2 aspect ratio.

  • Give images an SEO-friendly filename, for example: 4-person-chalet-domburg.

  • Upload images in JPEG or PNG format.

  • Add the images via this tab and drag them into the desired order.

Facilities

Add the most important accommodation facilities so guests can use them as filters in the Search & Book module. This helps guests quickly find an accommodation that matches their preferences.

For more information about configuring facilities, see our article Manage facilities for accommodations.

Video

In addition to images, you can also add an iFrame to the accommodation page. This allows you to display external content, such as a YouTube video with promotional footage or a virtual tour of the accommodation.

To display a video in an iFrame, you must use an embed URL. For YouTube, you can generate one as follows:

  1. Open the video on YouTube.

  2. Click Share.

  3. Select Embed.

  4. Copy the URL from the embed code.

  5. Paste this URL into the appropriate field in our booking system via Settings > Accommodation settings > Accommodations > Edit content > Other tab.

Media albums

Do you use media albums to display accommodation images in the Search & Book module? Then see our article Managing and using media albums for more information.

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